Water Purifier Market Overview:
The water purifier market size is projected to touch USD 78.6 billion at a healthy 17.37% CAGR between 2020- 2027, states the recent Market Research Future (MRFR) analysis. Water purifiers are equipment or systems used to purify drinking water. It uses different technologies like reverse osmosis, UV technology, and activated carbon. Due to the rise in chemical substances, dissolved solids, contaminants, and other materials, these purifiers are widely used. Under-the-sink, faucet-mounted, tabletop, countertop, and wall-mounted are the different devices that have wide commercial and residential applications.
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Key Competitors
Key contenders profiled in the global water purifier market report include Livpure Pvt. Ltd, KENT RO Systems Ltd., Panasonic Corporation, Coway Co., Ltd., EcoWater Systems LLC, Unilever, and A. O. Smith.
Various factors are propelling the global water purifier market share. According to the recent MRFR report, such factors include high competition, changes in government policies, rapid technological advances, strict government regulations, growing awareness about waterborne diseases, and a rise in disposable income, especially in emerging nations. Additional factors adding market growth include a rise in health consciousness, rising incidences of waterborne diseases, demand for connected water filters which offer alerts and water-quality monitoring on daily water consumption, growing knowledge regarding the standards of the quality of drinking water, and perpetual innovations in technological processes such as gravity-based purifiers, reverse osmosis, and ultra-violet.
On the contrary, high maintenance and equipment costs, coupled with the on-going COVID-19 impact, are factors that may limit the global water purifier market growth over the forecast period.
Market Segmentation
The MRFR report highlights an inclusive segmental analysis of the global water purifier market based on end user, devices, and product.
By product, the global water purifier market is segmented into activated carbon filters, UV water purifier, and RO water purifier. Of these, the RO water purifiers will lead the market over the forecast period. It is likely to touch USD 27,481.7 million at a 17.13% CAGR by 2025.
By devices, the global water purifier market is segmented into under-the-sink, faucet-mounted, tabletop, countertop, and wall-mounted.
By end user, the global water purifier market is segmented into commercial and residential. Of these, the residential end user will dominate the market over the forecast period. It is likely to touch USD 36,069.1 million at an 18.25% CAGR by 2025.
Regional Analysis
By region, the global water purifier market covers the growth opportunities and recent trends across Europe, North America, the Asia Pacific (APAC), the Rest of the World (RoW). Among these, the APAC region will lead the market over the forecast period. Rapid growth, growing commercial sector, growing demand for purified water, favorable government initiatives, increasing population, burgeoning demand for water purifiers in India, and rapidly developing economy are adding to the global water purifier market growth in the region.
The global water purifier market in North America is predicted to have healthy growth over the forecast period. Growing demand for household products, growing population, shortage of clean water, growing awareness about waterborne diseases, and the growing demand for optimal water use are adding to the global water purifier market growth in the region. The United States holds the utmost share in the market.
The global water purifier market in Europe is predicted to have sound growth over the forecast period. Growing tap water consumption and increasing implementation of water purifiers among residents in France, the UK, and Germany are adding to the global water purifier market growth in the region.
The global water purifier market in the RoW is predicted to have steady growth over the forecast period.
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